A Practical Approach to Supplements and Performance

What Changes When One Store Becomes Ten

Going from one store to many changed my job. It stopped being running the store myself and became building an organization that holds the same standards when I'm not there.

The First Question I Ask Before I Recommend a Supplement

I always start with one question before recommending a supplement: What is your goal? The right product should come after the problem you’re actually trying to solve.

Do the Work That's Actually Yours to Do

We spend a lot of time trying to figure out our purpose when most of us already have plenty in front of us. This is about responsibility, usefulness, and doing the work that's actually yours to do.

If It Sounds Too Good To Be True, It's Probably A Myostatin Blocker

Some supplement claims deserve skepticism. The myostatin blocker era taught me to judge the product, the dose and the claim, not the entire category.

How I Think About Supplements After 30 Years in the Industry

I don't believe in taking more supplements or fewer supplements for the sake of it. I believe in having a reason for what you take.